SOCIAL MANAGEMENT
A well-oiled social system requires effective daily management. You’ve got enough on your plate without having to keep up with all the fast-changing social technologies and techniques. Plus with social, the devil is in the detail – and the budgets are tight – so you cannot afford for it to be amateur hour.
Here’s what seamless social service looks like day-to-day:
A well though-out content calendar (3 months at least)
Tight creative briefing for each and every message.
Day-to-day channel management, scheduling, publishing & monitoring.
Effective project management
Regular, clear & concise client communications.
Where required, respectful & effective community management, moderation & responding to customers.
Here is a sample content calendar: