A social media agency to help you drive
FOOT TRAFFIC AND SALES AT RETAIL OR SUPERMARKET
Need to lift supermarket sales for your FMCG brand? Need to increase foot traffic or uptake of trial and sampling at retail? Want to increase sales with voucher or coupon redemption?
Facebook & Instagram campaigns and social commerce strategies are increasingly being used as a powerful way to connect the online and offline worlds and drive significant ROI where traditional mediums like print, catalogue and TV are waning.
In fact, recent studies attribute up to 27% of in-store customers to paid social media engagement. (Source: marketingdive.com/StitcherAds)
POWERFUL NEW SOCIAL TOOLS CONNECT ONLINE TO IN STORE
- We can precisely geo-locate campaigns only to consumers a specific distance from your store.
- We can target people who have visited your store inside a specific period of time.
- We can customise your ads with directions to your store – and optimise the Facebook algorithm to specifically target “in-store Traffic” objective.
- We can use tools like Facebook Events to drive foot traffic to specific promotions, activations or pop-ups.
- We can find highly responsive, “Look-alike” audiences on social – directly from your current customer base.
- We can serve up code and/or barcodes that can be presented by customers for incentives in store – and track sales conversion and ROI directly off the back of your social campaign.
Social Sugar is a social media marketing agency at the forefront of innovative social campaigns that will help you win in the highly competitive retail game.
We’re constantly testing and refining techniques to bridge the digital divide and track social investment and ROI directly through to retail sales.
